Alexander Technique teachers know that trying to work exclusively with a person's troublesome arm is not ultimately effective - it's essential to also know how that arm fits in with a person's entire coordination. Those teachers and trainees in my coaching group know that same thing applies to Facebook: it is part of a holistic strategy. Facebook is your arm - but what is the whole body of your business strategy?

This month I am writing for people who wonder how to use Facebook for their Alexander Technique practise: if you don't feel confident in knowing the definitive difference between a timeline and a page, or a personal profile and a newsfeed, or how to use those in your business, then I can give you some important insights about that.

As usual in our secret Facebook ATSuccess group - a wide variety of topics came up for inquiry. Here is a sampling of some of my comments and answers posted to the group. Some group members prefer just to read my summaries, and not participate in the group. I think each of us needs to find a way to make mentoring work, but I am adamant that being in a mentoring group like this will accelerate, deepen and satisfy your desire to create a healthy Alexander Technique teaching practise.

Have you ever noticed how often the same person Likes your posts?

In all likelihood, it's because she is one of the few who actually saw it!

These days, most people know about Google's famous search engine algorithm: the ever-changing mystery program that decides how to rank your website when someone searches for your service. Even today the game still is: how can I get my website to rank at the top? So we hire SEO specialists to help us..

But how does this all work on Facebook?

About 6 months ago, Facebook made a huge decision.

Mark Zuckerberg finally agreed to let adds appear in Facebook's Newsfeed.

"It drives me crazy when people write stuff and assert that we're doing something because the goal is to make a lot of money," he told the Wall Street Journal. But guess what?

Facebook is going to make a lot of money.

This month I have started a workshop on how to use Facebook to gather students. You can join my online workshop anytime, but start now so you get full benefit of sharing with the teachers and students in the hidden group in Facebook. As I usually do, below are some of the messages I communicated to group members within FaceBook over Xmas and New Year. More personally directed comments are locked away for members only to respect their privacy. Some deep stuff is happening in there. Why not jump in today?

Goals are great, but success is not related to goals.

Success is a state of mind, not a thing you “get”. You can have success today, immediately, providing you decide so. It comes from celebrating what you have - which is already enough when you consider it deeply. However, when you define “success” as a goal to achieve, you paradoxically create a state of mind that jeopardizes your ability to achieve it.

Success need not depend on realising your goals - success is a state of being.

Hieidaira is a hidden secret of Kyoto.

For 10 years it was the home of my family.

Set on one of Japan’s most sacred mountains, it is the victim of a millennium prejudice in Kyoto that it is simply “too far away” to seriously make it home. Once that was true. A trek down the mountain was an event you planned weeks ahead - to-day it takes 10 minutes in a car to arrive at the bustling tourist area of Ginka-kuji.

Back in 1980, one of my key methods to attract students to our Sydney studio was to stand on the stage in Hyde Park, and declare myself the ringmaster of a $100 competition. This was the most bizarre competition that anyone had heard or seen before, and I used to attract a large crowd of bemused onlookers, curious to discover the "trick" of my simple challenge.

To win, you just had to stand up from a chair without pulling your head back.

I've been meditating on the nature of failure lately, as I have had my good share.

What causes failure?

Personally, I've learnt that it is my stubborn-mindedness and courageous defiance in the face of overwhelming facts. Ironically, these two same qualities are drivers of my success. I push my Self to a brink, then either fly or fall.

Most people don't want to live like this, but since my own brush with death at an early age, I've lived recklessly and wildly, carrying a deep-hearted death wish glossed over by verve.