People don’t buy when they are confused.
And Alexander's discovery is the mother of all confusing things!
I’m celebrating today the start of our 2nd ATSuccess annual coaching program with 9 teachers signed up, and another still on the fence. (BTW: the group is closed, this is not a sales letter).
Last month, in BodyChance’s Yoga Pro in Japan, I asked for a show of hands:
“Who has trouble explaining what they are doing here to their friends?”
All the hands went up.